2019 kicked off with the social event of the season, the Alfa Romeo Portsea Polo on Saturday 12th January – our fourth year partnering with the event! The Hydrodol team successfully activated and sampled 6,000 polo guests. Our goal was to increase Hydrodol’s brand presence and engage with our loyal consumer and introduce Hydrodol to a new generation of guests.
The Hydrodol stand and activation area, ideally positioned at the entrance, was in prime position to ensure guests were armed with Hydrodol for the day.
This year we also introduced Harry, our Hydrodol mascot who will be making appearances at various events throughout the year.
The Portsea Polo is one of four Victorian Polo events that Hydrodol proudly sponsors, with the Ladies Day Polo on 23 February at Werribee Mansion.
To watch our Portsea Polo video click here.